TIV is passionate about building bright futures for people who want to work in the Building and Construction Industry. They approached us 18 months ago with a pretty simple remit – build a solid organic campaign that increases overall visibility in a relatively saturated education space and help increase student numbers.
Huge jumps to the top of page 1 of Google
Big increase in overall visibility to page 1
We saw overall keyword visibility increase significantly from 493 to 2233 keywords
The Trade Institute of Victoria has been operating since 2007 and is one of the leading educators in the building and construction industry. They have an established, strong reputation but their online visibility didn’t reflect that. We put together a plan to fix this that included –
Through our audit process we uncovered and fixed a number of issues including thin content, no h1’s on any page, outbound do-follow links, 404 pages and more. We then strategically ‘de-optimised’ the aggressive over use of keywords in the meta data across our core target pages. The outcomes of this process speak for themselves.
With courses booked out months in advance – we’ve hit the nail on the head!
Kane White (TIV)
Based in Collingwood, our expert team is happy to chat and answer any questions you might have.
We value the working relationships we have with our clients above all else.
We have extensive experience and innovative strategies, but the bottom line is: we deliver.
Everything we do is founded on data and we work relentlessly to get the best ROI possible.
