The brief & plan
Calibre9 was tasked with improving organic traffic through to the website with a specific focus on non-branded and ‘organic’ and ‘online’ type keywords to the homepage and inner pages. Work commenced with a full in-depth technical audit which was used as the foundation to map out subsequent on-page optimisation and link building strategies.
- Increase rankings for organic and online keywords
- Content audit and strategy
- Site-wide optimisation